Google Ads Skills Test
Test summary:
This Google Ads skills test assesses candidates’ practical knowledge and expertise in creating, managing, and optimizing Google Ads campaigns.
By using this test, you can confidently identify top-tier candidates who possess the technical and creative skills necessary to enhance your digital marketing efforts.
At Heroify, we understand that every company, industry, and role is unique. That’s why we provide tailor-made tests that align with your organization’s specific requirements and the position you are hiring for. Our test includes a comprehensive range of Google Ads questions that simulate real-life business scenarios, ensuring candidates are tested on practical skills rather than just theoretical knowledge.
Covered skills:
- Understanding Google Ads terminology and key concepts
- Developing and planning Google Ads campaigns
- Setting up and structuring ad accounts
- Creating and optimizing ad copy and visuals
- Managing keyword research and targeting
- Implementing bidding and budget strategies
- Monitoring and analyzing ad performance
- Optimizing campaigns for maximum ROI
- Leveraging ad extensions and targeting options
Choose this test for the following positions:
- SEM Specialist
- PPC Manager
- Paid Search Specialist
- Digital Advertising Specialist
- Google Ads Account Manager
- Performance Marketing Manager
- Search Marketing Analyst
- Media Buyer
- Online Marketing Specialist
- Google Ads Consultant
Discover why data-driven companies choose
Heroify's assessments for candidate evaluation
Smart questions created by experts
Our questions are designed to assess candidates' actual skills in real-world business situations. We don't quiz on definitions or irrelevant facts that can be found easily online. Additionally, all questions are evaluated by experts with diverse experience and regularly updated, ensuring they measure precisely what you need.
Assessments tailored to your specific needs
At Heroify, we don't use pre-made assessments. Instead, we customize each assessment to meet your specific needs. We analyze your job offer to identify the skills that should be tested and include a diverse set of questions to ensure that the assessment is not only effective, but also captivating for candidates.
Scientifically-validated tools and methods
We work with psychometricians, work psychologists, and experts in artificial intelligence to ensure the maximum effectiveness, reliability, and objectivity of our assessments.
Advanced anti-cheating methods
We ensure that all candidates have equal opportunities to showcase their skills by using modern and user-friendly anti-cheating methods. The integrity and honesty of the results are guaranteed by measures such as question copying prevention and alerts that inform of window switching, among others techniques.
Our Google Ads skills test relies on the expertise
of experienced industry experts
Krzysztof Marzec
CEO at DevaGroup. A leading expert in SEO/SEM & Google Analytics.
Krzysztof Marzec
SEO/SEM expert, Google Ads and Google Analytics trainer, academic lecturer, speaker, originator and organizer of semKRK events. Author and co-author of many books, such as: "Google tools for e-commerce", "Internet Marketing in Google", "AdWords and Analytics. Become a certified specialist".
Kompetencje:
Google ADS, SEO
Paulina Wiktorska
SEM Expert, Trainer and Consultant, Google Partner Premium 2022.
Paulina Wiktorska
Trainer and Certified Google Ads Specialist, CEO at Wiktorska.pl. Speaker, Lecturer at WSE, author of the book "Adwords360. Catalog of Effective Campaigns" (Pol. Adwords360. Katalog Skutecznych Kampanii). For 13 years she's been working with companies helping them to better understand how their campaigns work and what impact they have on their business.
Kompetencje:
Google ADS
Przemysław Jurkiewicz
Ecommerce Marketing Expert since 2009
Przemysław Jurkiewicz
Certified expert in Google Ads, Analytics, SEO and Marketing Automation. Working in e-marketing since 2009 with particularly strong expertise in the travel industry.
Kompetencje:
B2B Marketing, Ecommerce, Google ADS, Google Analytics
Piotr Bortkiewicz
Head of Ads NPROFIT | Google Ads, Facebook Ads Expert
Piotr Bortkiewicz
Google Ads and Facebook Ads expert, conference speaker, author of webinars. Runs Facebook Ads campaigns for Coccodrillo brand on the Polish and foreign markets.
Kompetencje:
Facebook Ads, Google ADS
Piotr Kawka
Head of Growth Marketing @ Coffeedesk
Piotr Kawka
Experienced Performance Marketer and Growth Hacker. He has been associated with agencies for many years and has led activities with varied budgets for different groups of clients. For several years he has been performing growth hacking tasks for ecommerce.
Kompetencje:
Google ADS, Google AnalyticsCreate an automatically personalized
assessment in 5 minutes!
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Share essential details about the position and paste the job offer.
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We analyze provided data to identify skills to assess, and select the most effective questions customized to meet the needs of the position, company, and industry.
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Make the assessment even more personalized by including open-ended questions.
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Invite candidates to take the assessment and impress them with instant feedback and smart questions.
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Compare candidates in a quick and easy way based on their actual skills, and hire the most qualified one for the job.
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