Advertising Account Executive Job Description

Looking to hire a rockstar Advertising Account Executive for your company? Read more about the role and use the job description template below to attract the best candidates.

Advertising Account Executive: role overview

An Advertising Account Executive is a key player in the advertising industry. This role requires excellent communication and problem-solving skills, as well as a deep understanding of consumer behavior and market trends. A successful candidate should be able to develop and maintain relationships with clients, manage budgets, and oversee campaigns from conception to implementation. Strong organizational skills and attention to detail are paramount to success in this role.

Advertising Account Executive job description template

As an Advertising Account Executive, you will be responsible for managing and developing relationships with clients, identifying opportunities to cross-sell and up-sell, and ensuring client satisfaction. You will work closely with internal teams to develop and execute advertising campaigns that meet client objectives and deliver results. You should be a strategic thinker, have excellent communication skills, and be able to manage multiple projects simultaneously. A minimum of two years of experience in advertising or marketing is required, and a Bachelor’s degree in a related field is preferred. Join our team and help drive our clients’ success!

Your responsibilities

Develop and maintain relationships with clients to understand their advertising needs and objectives
Create and present advertising proposals and campaigns to clients
Collaborate with creative teams to develop advertising materials, such as print and digital ads
Manage advertising campaigns from start to finish, including monitoring performance and making adjustments as needed
Ensure that all advertising campaigns are delivered on time and within budget
Provide regular reports to clients on the performance of their advertising campaigns
Stay up-to-date with industry trends and developments to ensure that advertising campaigns are innovative and effective
Work closely with other departments, such as sales and marketing, to ensure that advertising campaigns are aligned with overall business objectives
Attend industry events and conferences to network with potential clients and stay informed about industry developments
Provide exceptional customer service to clients, addressing any concerns or issues that arise in a timely and professional manner

Requirements

Minimum 3 years of experience in advertising industry
Proven track record of successful client relationships
Ability to develop and execute strategic advertising plans
Strong communication and presentation skills
Experience in managing advertising budgets
Ability to analyze market trends and consumer behavior
Knowledge of digital advertising platforms and technologies
Experience in negotiating advertising contracts
Ability to work under pressure and meet deadlines
Excellent organizational and time management skills

Frequently asked questions

What does an Advertising Account Executive do?

An Advertising Account Executive is responsible for managing client accounts and developing effective advertising campaigns. This includes conducting market research, identifying target audiences, and creating ads for various media channels. They also liaise between clients and creative teams, ensuring that campaigns are delivered on time and budget. A successful example of their work would be developing a social media campaign for a new product launch, which resulted in a significant increase in sales and brand awareness.

What skills make a great Advertising Account Executive?

Strategic thinking: Analyzing market trends to create effective advertising strategies.
Communication: Building strong relationships with clients and effectively conveying ideas.
Creativity: Developing unique and compelling advertising campaigns.
Project management: Ensuring deadlines and budgets are met.
Negotiation: Negotiating contracts and pricing with clients and vendors.
Data analysis: Analyzing campaign success and making data-driven decisions.
Leadership: Leading and motivating a team to achieve campaign goals.
Digital marketing: Understanding and utilizing various digital marketing channels.
Collaboration: Working with cross-functional teams to deliver successful campaigns.
Attention to detail: Ensuring accuracy and precision in all aspects of the campaign.

How to write an engaging job description for the Advertising Account Executive role?

To attract top talent, a job description for an Advertising Account Executive should highlight the key responsibilities, required skills, and company culture. Use strong action verbs, avoid industry jargon, and emphasize opportunities for growth and development. Be clear and concise, and don’t forget to include salary range and benefits.

Who does an Advertising Account Executive work with on daily basis?

An Advertising Account Executive typically works within the advertising or marketing department of an organization. On a daily basis, they collaborate with various team members, including copywriters, graphic designers, media planners, and project managers, to develop and execute advertising campaigns. They also communicate with clients to understand their needs, objectives, and expectations. Advertising Account Executives usually report to an Account Director or Advertising Manager, who oversees the entire account team and ensures effective campaign implementation and client satisfaction.

Ready to hire
the best
Advertising Account Executive?

CREATE AN ASSESSMENT FOR THIS ROLE

Beyond job description: verify candidates' skills for the Advertising Account Executive role with Heroify assessments

Smart questions created by experts

Our questions are designed to assess candidates' actual skills in real-world business situations. We don't quiz on definitions or irrelevant facts that can be found easily online. Additionally, all questions are evaluated by experts with diverse experience and regularly updated, ensuring they measure precisely what you need.

Assessments tailored to your specific needs

At Heroify, we don't use pre-made assessments. Instead, we customize each assessment to meet your specific needs. We analyze your job offer to identify the skills that should be tested and include a diverse set of questions to ensure that the assessment is not only effective, but also captivating for candidates.

Scientifically-validated tools and methods

We work with psychometricians, work psychologists, and experts in artificial intelligence to ensure the maximum effectiveness, reliability, and objectivity of our assessments.

Advanced anti-cheating methods

We ensure that all candidates have equal opportunities to showcase their skills by using modern and user-friendly anti-cheating methods. The integrity and honesty of the results are guaranteed by measures such as question copying prevention and alerts that inform of window switching, among others techniques.

Create a customized Advertising Account Executive skills assessment in just 5 minutes!

📖

Share essential details about the position and paste the job offer.

🤖

We analyze provided data to identify skills to assess, and select the most effective questions customized to meet the needs of the position, company, and industry.

✍️

Make the assessment even more personalized by including open-ended questions.

🤩

Invite candidates to take the assessment and impress them with instant feedback and smart questions.

🙌

Quickly and easily compare candidates based on their actual skills and hire the most qualified one for the job.

Assessments handpicked by recruiters, valued by hiring managers, and enjoyed by candidates.

Emilia Niemiec

Pomagam.pl

What I liked most was that I could easily arrange all candidates' results. Questions were at the right difficulty level.

Borys Musielak

SMOK Ventures

Significantly more people completed the test than answered the questions we previously used in recruitment forms.

Dorota Rymaszewska

hiPets

The tests not only check the level of commitment from the candidates, but also give us a quick way to evaluate their actual skills.

Adrian Piwko

Pora na Pola

I can't imagine hiring or even interviewing a candidate without checking their skills with Heroify tests first.

Katherine Keddie

Adopter

Using Heroify as the first stage of our screening process was a game changer. Without Heroify, it would have been impossible to get through all the applications.

Monika Hryniewicz

Inovo

We use Heroify because it allows us to assess candidates' analytical skills in a quick and accurate way that is also attractive to candidates.

Bartosz Majewski

Casbeg

If I were to hire for SDR or entry-level roles, I'd use Heroify not to waste time talking to people I shouldn't be talking to.

Rozalia Mikolajczak

hiPets

Heroify allowed me to conveniently compare all candidates at once. It's a genius tool to hire for sales-related roles.

Advertising Account Executive Job Description

Advertising Account Executive: role overview